Author: Wishaal Shahid,
Background:
ITCN Asia serves as a platform for next-generation technology and national digital transformation in the consumer technology, digital marketing, and enterprise hardware and software markets. The 21st ITCN Asia exhibition featured high-level conferences on the 3rd Digital Pakistan Summit, Information Security, Cloud Computing, Gaming & the Current State of the Industry in Pakistan, EdTech, and the Huawei Pakistan Cloud E-commerce Summit, attended by 50-plus ICT experts and futurists, including Secretaries and representatives from government departments, IT Minister, Senior Executives, and CIOs from leading firms. The conferences provided new research, networking, and solutions for the key verticals of Healthcare, Education, Finance, Agriculture, Governance, Cloud, Information Security & Fraud Prevention, and so on.
About ITCN-Asia:
The 22nd ITCN Asia – Information Technology & Telecom Show was held at the Pak China Friendship Centre in Islamabad from the 23rd to the 25th of February 2023. The event gathered Pakistan’s entire tech ecosystem, as well as IT professionals from both the public and private sectors, under one roof to witness the country’s largest tech festival.
ITCN-Asia was based on three days of activities, providing a comprehensive platform to showcase solutions for all major economic verticals, including but not limited to Government, Cloud, Data Centers, Cybersecurity, Education, Banking & Finance, Health & Pharma, Ecommerce, Artificial Intelligence, and Robotics, with a focus on networking, knowledge sharing, and lead generation, and a series of conferences to create a learning environment for like-minded people to share knowledge. The energy was perceptible as thousands of attendees and hundreds of exhibitors gathered to see the most recent technological advancements. The three-day event was jam-packed with events such as keynote addresses, seminars, and panel discussions, among others.
Exhibiting at ITCN Asia provides a valuable opportunity for any team to network with new clients, demonstrate their skills, and pick the brains of other business professionals. Here is a closer look at what it was like to exhibit at this event for the DevGate team.
Devgate Experience at ITCN-Asia:
Making a strong; impression is crucial at such events. Since there were so many booths from competing businesses, we needed to stand out in the exhibition hall. It had to be done by designing an inventive booth, holding engaging demos, or using persuasive marketing materials. So before the event, the DevGate team organized everything to ensure that we made the most of our time at ITCN Asia. It included designing and building an eye-catching booth that showcased our products and services, preparing marketing materials like brochures and booklets, and training staff members to engage with attendees and answer questions.
There were seminars, workshops, and other learning opportunities that covered a wide range of IT topics alongside exhibitors. These sessions were a valuable source of information for us, helping us stay up-to-date on the latest trends and technologies.
Highlights of The Event:
One of the major highlights of the event was meeting other industry professionals. We got along with other IT teams from different cities to exchange ideas and practical knowledge. We were able to know what other businesses are working in the market. We also identified gaps that we can work on later on. We also had the opportunity to view their portfolios, asked for demos of their products, and learned about the most recent trends and advancements in the IT sector.
There were seminars, workshops, and other learning opportunities that covered a wide range of IT topics alongside exhibitors. These sessions were a valuable source of information for us, helping us stay up-to-date on the latest trends and technologies.
Conclusion:
Despite the long hours, and hard work, our team left ITCN Asia feeling energized and inspired. We made connections with future clients, learned insightful things, and got the chance to present our ideas to a large audience. It was a wonderful experience for us to exhibit at ITCN Asia, and we look forward to participating in more such events in the future.
